- Reuters
Netflix hits 40 million users for ad-supported plan
The jump comes at a time when streaming companies are facing stiff competition and introducing bundles with their rivals to retain subscribers. Netflix, which launched the ad-supported plan in November 2022, said that 40% of all sign-ups come from those plans in the countries where they are available. Netflix also said it will launch an in-house advertising technology platform by the end of 2025.
- Yahoo Finance
Netflix ad tier reaches 40 million monthly active users
The announcement marked a big increase from the 5 million users the company disclosed one year ago.
- CNN Business
Netflix to air NFL games on Christmas Day in major expansion into live sports
Netflix has caught its biggest sports deal yet: the NFL.
