Walmart’s CFO on Tech, Advertising, and Winning the High-End Shopper

Walmart is no one’s idea of a tech company—but maybe it should be. In June 2023, John David Rainey spoke with Barron’s in his first sit-down interview as the chief financial officer of the big box retailer, explaining how the world’s largest retailer is expanding through a tech-first strategy. Walmart soared after posting impressive fiscal first-quarter earnings and guidance on May 16, helped by consumers’ laser-focus on value and increasing business from wealthier households.